Driving Engagement in an Industrial Workforce

All Access utilised Awardco to cultivate a culture of excitement, engagement, and safety in a high-risk, blue collar industry.

At A Glance

Over 200% increase in programme utilisation over 4 months
5 different recognition programmes
Staging for Rihanna’s Super Bowl performance

About All Access Staging

All Access has provided innovative and specialised set and staging equipment since 1991, including for Rihanna's 2023 Super Bowl performance. They pride themselves on safe and reliable equipment for worldwide venues, ensuring events go off without a hitch.

The Challenge

How do you effectively recognise manufacturing and labour employees, all whilst motivating safety and compliance?

All Access wanted to ensure their blue collar workforce, comprised mostly of manufacturing, labour and sales employees, felt valued and appreciated. They also wanted a way to drive engagement and improve safety.

“Awardco has helped us make recognition more worthwhile by improving employee morale and showing them that we care—recognition is more meaningful, so it’s become more valuable to our employees.”

Mason Ongarato
HR Software & Employee Benefits Specialist

The Solution

Reaching an Industrial Workforce

With so many employees working in manufacturing and labour, All Access knew a digital-only recognition solution wouldn’t cut it. They decided that the customisation of Awardco would be key for them.

To that end, they created a custom St. Patrick’s Day programme on the day of their launch—certain leaders put on suitably green accessories and went around handing out points to their employees.

All Access has also utilised AwardCodes as a way to recognise their offline employees. It’s been so effective many employees have actually reached out to their HR team asking for help to set goals so that they can earn more points—that’s an HR dream come true!

The Solution

Incentivising Safety and Compliance

In an industry where safety and compliance are vital, it’s important that employees actively learn and participate in safety training. But that can be hard to get employees excited about.

To drive that behaviour, All Access has levelled up their safety programme with Awardco, offering points and various rewards to those who participate (instead of the old rewards like a power tool or a Home Depot gift card).

By offering rewards that employees actually want, All Access has seen a big jump in safety and compliance, especially with risk assessment paperwork.

“We wanted to make recognition easy and exciting for our blue collar workers to participate in, and Awardco’s capabilities have made that possible.”

Mason Ongarato
HR Software & Employee Benefits Specialist

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